Single

Single: Give Me All Your Luvin’
Artist: Madonna featuring Nicki Minaj and M.I.A.
Album: MDNA
Released: 3 February 2012
Label: Interscope
Genre: Dance-pop, electropop, bubblegum pop
Writers: Madonna, Martin Solveig, Nicki Minaj, M.I.A., Michael Tordjman
Producers: Madonna, Martin Solveig
Released in 2012, Give Me All Your Luvin’ launched the MDNA era with cheerleader chants, bright pop production and two high-profile guest appearances from Nicki Minaj and M.I.A.. As the album’s lead single, it arrived with maximum spectacle, timed around Madonna’s Super Bowl XLVI halftime performance and built to sound immediate, playful and deliberately brash. The track was released on 3 February 2012 as the first single from MDNA.
Give Me All Your Luvin’ remains a distinctive MDNA single because it captures Madonna in full promotional theatre mode. It is bright, loud and consciously pop-facing, built around collaboration, event culture and spectacle. Within the singles archive, it marks the beginning of an era that mixed club production, celebrity power and sharply packaged visual impact.